Overview
This policy explains how Trailpulse collects, uses and protects personal information when you visit trailpulse.us, place an order or contact us.
We keep this short and specific. If anything here is unclear, email [email protected] and we will explain it.
Information we collect
Information you give us
- Name, email address, phone number and shipping address
- Order contents and delivery preferences
- Messages you send to customer care, including review content
- Account details if you choose to create an account
Information collected automatically
- Device type, browser, operating system and approximate location derived from IP
- Pages viewed, referring links and time spent on the site
- Cart and checkout activity associated with your session
Payment information
Card details are entered directly with our payment processor. We receive a confirmation, the last four digits of the card and the card brand — never the full card number or security code.
How we use information
- To process, pack and deliver your order and to handle returns
- To send order confirmations, shipping updates and service messages
- To answer questions and provide customer support
- To improve our products, photography and site experience
- To prevent fraud and meet legal, tax and accounting obligations
- To send marketing emails, only where you have opted in
We do not sell personal information. We do not share your details with third parties for their own marketing.
Cookies
We use a small number of cookies and similar technologies:
| Type | Purpose | Can you opt out? |
|---|---|---|
| Essential | Cart, checkout, account sessions and security | No — required to shop |
| Preferences | Remembering currency, region and display choices | Yes |
| Analytics | Aggregated page and funnel measurement | Yes |
| Marketing | Measuring campaigns and showing relevant products | Yes |
You can clear or block cookies in your browser settings. Blocking essential cookies will prevent checkout from working. Where required by law, non-essential cookies are set only after you consent.
Sharing
We share information only with service providers who help us run the store, and only as much as they need:
- Payments — card processing and fraud checks
- Shipping — carriers and fulfilment partners delivering your order
- Platform — our ecommerce platform, which hosts the store and order records
- Email — transactional and, where opted in, marketing delivery
- Analytics — aggregated measurement of site usage
We may also disclose information where required by law, to protect our rights, or in connection with a business transfer. Any successor will remain bound by this policy.
Retention
Order and tax records are kept for as long as required by US tax and accounting rules, generally seven years. Marketing contact details are kept until you unsubscribe, plus a short suppression period so we do not contact you again by mistake.
Support conversations are kept for two years so we can resolve follow-up questions. Analytics data is retained in aggregate and is not linked back to you after 26 months.
Your rights
Depending on where you live, you may have the right to:
- Access the personal information we hold about you
- Correct inaccurate information
- Delete information, subject to legal retention obligations
- Opt out of marketing at any time
- Request a portable copy of your data
- Not be discriminated against for exercising these rights
California residents may also request disclosure of categories of information collected and opt out of any sharing for cross-context behavioural advertising. We do not sell personal information as defined by the CCPA.
To exercise a right, email [email protected]. We may need to verify your identity before responding, and we aim to reply within 30 days.
Security
We use HTTPS across the site, restrict staff access to order data, and work with payment providers that meet PCI DSS requirements. No system is perfectly secure, but we review our practices regularly and act quickly on any issue.
If you suspect unauthorised activity on your account, contact us immediately so we can lock it and investigate.
Children
Our store is intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided information, contact us and we will delete it.
Changes to this policy
We may update this policy to reflect changes in our practices or the law. The revised version will be posted here with a new effective date. Material changes affecting how we use your information will be announced by email where appropriate.
Contact
Privacy questions and requests: [email protected]. Write to us at Trailpulse Customer Care and include your order number if your question relates to a purchase.
Still have a question? Our team answers every email within one business day.
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